Empathy & Insight

Practical lessons to build a scalable coaching business | Free, 60-Minute Webinar

Before I became a Wayfinder coach, I was (and still am) a business strategist. During my 15+ year career, I've consistently relied on one key ingredient -- empathy -- to help businesses successfully launch, market, and sell their offerings.

In this free 60-minute webinar, I’m sharing a high-level version of the same playbook that's been used in startups, Fortune 500 companies, nonprofits, and other small businesses like yours.

And, I’ll show you how to apply my playbook to build and grow a sustainable coaching business.

Join the free webinar

Join me on:

Friday, February 6 from 12-1 PT

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Designing a scalable, sustainable business

We’ll discuss why getting specific about your ideal audience is the first step in building a sustainable business. When you know exactly who you're talking to, you gain more freedom over your time and create a much deeper impact for the people you’re meant to help.

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Finding your people

We’ll take a few moments to look inward and align your passion for coaching with a clear profile of your ideal client. Then, we’ll discuss how to use direct inquiry to fine-tune that profile and start using it to create marketing that truly resonates.

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Listening before you launch

We’ll cover the best ways to gather client input before you invest your time and energy into developing a new offer. Whether you’re planning a workshop, a retreat, or a signature package, this step ensures your offer is designed to capture what your clients need and value.